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The Power of the Pivot

The NCAA basketball tournaments always deliver: buzzer-beaters, full-court presses, and plenty of unpredictable moments. But the move that shows up again and again, often unnoticed, is the pivot. A player gets trapped. Options disappear. The shot clo… Read More
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Categories: Small Businesses

The Importance of Vision

Most days, I feel like I am juggling two competing forces—building my business for the future while handling everything that needs to get done today. My long-term vision calls for strategic planning, but my inbox demands immediate attention. There… Read More
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Small Businesses, Big Impact

I attended a retreat in Ojai last week with a dozen other attorneys. Yes, I know—cue the jokes. But believe it or not, attorneys are people too. We breathe the same air, drink the same overpriced lattes, and occasionally take a break from legal jar… Read More
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Categories: Small Businesses

Stay in Your Lane

I found myself driving more than usual this past weekend, including a trip to downtown San Diego to see Wicked (great show!). As I cruised along the freeway at 70 miles per hour, I started thinking about how much trust exists between drivers. One une… Read More
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Categories: Small Businesses

The Missing Signature Problem

A small business service provider lands a big opportunity—a carefully negotiated master services agreement (MSA) with a new client. Excitement is high, work begins, and the relationship starts strong. But over time, friction builds. A dispute arise… Read More
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Categories: Business Contracts

Networking

Many years ago, I attended a legal conference for small and solo law firms. A networking breakfast was on the agenda one morning, so I went, hoping to make new connections. Walking into a nearly empty room of unfamiliar faces felt overwhelming. Clear… Read More
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Categories: Miscellaneous

Built on Reputation

Many of my clients are service-based businesses that understand reputation matters. They do not have a storefront to draw in foot traffic, a product to display, or a big advertising budget. Their customers come because someone they trust made a recom… Read More
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Categories: Uncategorized

Empathy

Last week, I was having dinner at a local restaurant. At a nearby table, a couple was struggling to calm their restless toddler while placing their order. The child was on the verge of a meltdown, and the parents looked frazzled, juggling menus and c… Read More
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Simple Strategies for Successful Negotiations

Negotiations are an integral part of doing business. I once joined a Teams call with a client to discuss the terms of a complex agreement with a potential customer. Our small group of two was outnumbered by a team of ten (!!!!), each representing per… Read More
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Categories: Business Contracts

Mistakes Happen

While I have formed many corporations and limited liability companies as an attorney, I recently had the opportunity to form my first professional corporation. Professional corporations are specialized business entities for licensed professionals, su… Read More
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